Freebie – and Heather McCorkle will tell you why.

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Why Author’s Make eBooks Free

From Heather McCorkle’s mouth to your eyes.

You’ve probably noticed independent authors setting the price on at least one of their books as free from time to time. And if you’re traditionally published, or not yet published, you may wonder why in the world they would do such a thing. An indie author friend of mine recently discussed using Kindle Select with me and she couldn’t understand why someone would set their book to free. It’s contradictory, she said. And she’s right, in a way. However, there is a method to this madness.

When you download a book from Amazon, B&N or any other online retailer~regardless of whether or not it’s free or costs money~that novel goes  up in the sales ranks. With each download, it goes farther up the ranks with the optimum rise occurring when there are many sales in one day (the entire system starts over day by day so if a book sells one a day for a month it won’t rise in the ranks nearly as high as it would if it sold thirty in one day of that month. VERY important key to remember!). Sales ranks are what determines the order that a book shows up in searches. Let’s say you’re looking for a YA fantasy novel. On Amazon’s book page you click on Teens. Everything that shows up on the next page, and any more specific pages you click on (sub-genres and such) is determined by sales rank. The books that are on the main pages (getting there with the best sales ranks) get noticed and sell even more.
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For each download of a free book, that book goes up in ranks too, getting it farther up the lists and onto the main pages where it will get noticed. When this happens people see not only the free book and are more likely to download it (helping raise it’s rank and supporting the whole process) but they also notice an author’s name and are more likely to check out there other books. That’s one way a free book can get an author more sales. Another is, of course, if the readers enjoyed the book and come back to buy the author’s other titles. So, crazy as it sounds, now you know there is a method to the madness.
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That said, all this week for Valentine’s Day week (and to help it’s sales ranking 😉 the eBook of  The Secret of Spruce Knoll is free on Amazon! I hope you’ll download it and
spread the word. And a huge thank you to each of you that does. 🙂
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Heather also has a Giveaway going on her blog, click HEATHER’S to enter.
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To check out any of Heather’s books, simply click on the cover below:

 

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9 thoughts on “Freebie – and Heather McCorkle will tell you why.”

    • By working together we can get the word out about the wonderful books and writers we come in contact with. I am always happy to do my bit. ^_^

  2. I’ve read similar posts about the free downloads helping ratings. I say go for it. There is a lot to be done to promote a book and anything that helps get your book noticed is good advertising and smart thinking. It also gets you more reviews:)
    Thanks for sharing Sherry. I have one of Heather’s books, To Ride a Puca, and it’s getting close to the top on my TBR. Hope to read it soon and I’ll be hopping over to Amazon to get The Secret of Spruce Knoll.

    • Heather also has her blog tour going on, so check it out. You can also get Born Of Fire free. I don’t have To Ride a Puca, but I checked it out and I love the cover. Looks very intriguing.

      • Thanks for stopping by and commenting Heather. I think it helps to explain to readers and bloggers that it is a benefit to the author. I really liked the post because I, too, had wondered how it could be to their advantage, other than hoping to reviews for exposure. it is a simple and thorough explanation. ^_^

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